Activating Participants Through Social Networks and Gamification in Undertourism Areas

About this project

<p>The innovative project in education and tourism will enable students and the public to provide effective and interactive education in a sustainable and accessible way, motivate and activate them by combining the principles of gamification, augmented reality and geosocial networks as a modern open electronic source of local geodata. Furthermore, the project seeks to change and modernise the current state of education and inform students and the public about the available public points of interest concerning cultural monuments and their history in tourism.<br> Another project aim is to share experiences and outputs between partner universities and experts in tourism. Researchers from the Western Norway University of Applied Sciences specialise in geosocial networks, data mining, machine learning and artificial intelligence. Experts from the Czech University of Pardubice focus on geosocial networks, augmented reality, gamification, e-tourism and cultural monuments. Representatives of the Czech partner organisations will contribute to the discussion with their practical experience and help prepare the application.<br> The project will bring a disruptive change in education and increase awareness of cultural heritage importance among students and the public.</p>

Bilateral cooperation results

The partner from the University of Norway (HVL) is a significant authority in the field of working with data who has significant publishing experience and during the meeting he shared know-how on how to publish in prestigious high-impact journals. The partner HVL also gave valuable advice and feedback during the development of the application, especially what personal data to obtain from the application users within the application created by us, which was the output of the project. The partner from HVL significantly participated in the creation of chapters in the book and study materials in his area of work with data or artificial intelligence. The bilateral level results are planned publications of the researchers from the University of Pardubice in impacted scientific journals resulting from the acquired shared knowledge and created outputs.

Project partners

• Western Norway University of Applied Sciences Donor project partner· Norway
• OWLMEDIA s.r.o. Project partner· Czechia
• Destination Management Company Eastern Bohemia) Project partner· Czechia